Diamond Engagement Rings in Bend Oregon
Must Be Love Story Diamonds
A Diamond Ring Says “Let's Start Our Love Story”
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 Spectacular Diamond Engagement Rings in Bend Oregon are waiting for you at:
Harry Ritchie’s Jewelers
Bend River Mall, 3154 N Hwy 97
Bend, OR 97701 Map Link
(541) 385-5299
http://www.harryritchies.com
 Quality diamond engagement rings aren't easy to find at reasonable prices. The Love Story® Diamonds we carry at Harry Ritchie’s Jewelers are not only brilliant and beautiful, but are also guaranteed to fit within your budget. If you are in the market for beautiful wedding jewelry at a great price, be sure to visit our store in Bend River Mall.
Harry Ritchie’s Jewelers is a prominent member of the elite Love Story Jewelry chain. Love Story is known for carrying impeccable jewelry that's equitably priced. They are able to do this because they have formed a group, called the Leading Jewelers Guild, that buys gemstones at much more competitive prices than they could as individual companies. As a result, we can acquire fabulous diamond jewelry at considerable savings. We then pass it on to our customers - all without sacrificing quality or service.
Diamond engagement rings, Diamond earrings, diamond wedding rings, diamond anniversary rings…you name it, and we have it! We maintain an extensive inventory from each Love Story collection making it easy for you to find that perfect diamond.
How Diamonds Are Judged
Diamonds are evaluated by color, cut, clarity and carat according to certain industry standards. As a potential diamond purchaser, understanding the terminology will greatly assist you in making an educated diamond selection.
The cut of a diamond refers to the angles and proportions that defines the gemstone's shape. A well-cut diamond internally reflects light from one facet to another and disperses and reflects it through the top of the stone. The result is a display of brilliance and fire. Cut also relates to the shape of the diamond - round, square, pear, etc.
Carat does not indicate the size of a diamond, rather it is a measure of weight. A carat is comprised of one hundred "points." A .75 carat diamond is the equivalent of a 75-points or 3/4 carat diamond. You would think that a one-carat diamond costs exactly twice the price of a half-carat diamond, right? Not so. The bigger the diamond, the more rare it is, and consequently more valuable and expensive. A one carat diamond will actually cost more than twice as much as a half-carat diamond (if the color, clarity and cut are comparable).
The color of diamonds ranges from completely clear to different shades of yellow. Color differences can be extremely subtle. It is often quite difficult to discern the difference between slightly differing grades. While the more colorless stones are generally more valuable, it ultimately depends on personal preference as to which diamond is more desirable. Warmer colored diamonds are particularly beautiful when set in yellow gold. Icy winter whites look stunning set in white gold or platinum.
Clarity is judged by the number, size and position of inclusions. Inclusions are naturally occuring imperfections such as crystal, minerals and hairline fractures. To spot inclusions, jewelers use a small magnifying instrument called a loupe. Obviously, the more inclusions a diamond has, the less valuable and beautiful it is.
The Love Story Diamond brand is a nationwide symbol of diamond distinction and value. Visit your Love Story jeweler today and see for yourself!
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